What are Sales and Marketing? How Important are They?
Sale is a transaction process between two or more parties. It happens between the buyer and the seller. A product oriented approach is followed in sales process. Here goods or services are exchanged for money or other assets. In sales, the product or services can be of tangible or intangible nature. Through a proper sales, the sales person transfer the product from the manufacturer to the customer in exchange for the money. It is an important activity in sales and marketing of a company.